In 2018, PVH Europe will move into two more creative industrial buildings in the Houthavens. On 1 June this year, all the main building on the Danzigerkade developed by Heren2 was taken into use. This 13,000 m² building, designed by MVSA Architects, is 12 storeys high and forms a landmark along the IJ.
Two more buildings will be added, of which the low-rise will be 4,500 m² and the high-rise will be 11,700 m². In a campus-like set-up, all companies that are part of the PVH Europe, including Calvin Klein and Tommy Hilfiger, will be merged here. MVSA Architects is also involved as an architect for the new buildings.
The Danzigerkade 150, which has now been completed, has twelve floors consisting of offices, showrooms, a restaurant and a roof terrace. The Danzigerkade 125 is a four-storey complex with an atrium and various green roof terraces.
The third building, Danzigerkade 95, is the final element and consists of ten floors with office spaces and a sky lounge that offers a spectacular view over the campus and the city.
Roberto Meyer of MVSA: “We have designed three buildings for the PVH Campus in the Houthavens, each of which has its own identity, but which do create a strong synergy with each other. The designs bring unity in diversity to this unique location. They are a reflection of the different PVH companies.”
The Houthavens, formerly an Amsterdam area with an industrial history, covers the banks of the IJ and forms a state-of-the-art cultural and creative environment. A dynamic port atmosphere meets the sense of independence offered by the surrounding water, reflecting the hotspot for the creative industry. Many companies have already established themselves here, including Dedato Architects and Aegis. The Houthavens now also has its own theatre Theatre Amsterdam, where the play about Anne Frank is performed and companies can organise events. The number of catering establishments is also increasing. The construction of two Marriott hotel formulas (Moxy and Residence Inn) has already started. The Houthaven area is an easily accessible creative hub and above all a future-proof and stimulating workplace with magnificent views over the IJ and the Western Docklands.
Heren2 is responsible for the redevelopment of the Houthavens. Patrick Virginia van Heren2: “We are very proud to be able to realise this development together with PVH. The creative character of PVH is also a source of inspiration for us. This gives us a much better feeling for what tenants want today. Not only in terms of the spaces to be rented, but also in terms of sustainability, the interpretation of the public space and what today’s requirements are in terms of facilities. Because we not only develop, but also retain ownership of all buildings, it is important to us that the area remains attractive for a long time to come. That’s why listening to your tenants is essential.”
Appelhoven Vastgoedadviseurs also advised PVH Europe here.